For CEOs
What We Do
We work with CEOs and business owners to align culture, leadership, and brand, so the business is ready for growth, investment, or acquisition. INSIDE|OUT™ bridges the internal and external, ensuring the values lived inside the company match the promises made outside it.
Whether you’re preparing for investment, optimising for sale, or integrating a new acquisition,
INSIDE|OUT™ turns culture into a tangible business asset that protects and grows value.
Our Approach
Too many companies focus on market image first, often leaving culture as an afterthought. We help you embed a brand your people live and breathe before it hits the marketplace creating consistency, trust, and resilience that investors, acquirers, and customers notice.
Rather than build a brand from the outside in chasing image before culture, and hoping that employees and leadership ‘get it’, our approach, called INSIDE|OUT™ , flips that approach, helping you cultivate a brand that’s lived internally before it’s seen externally.
The result is a workforce that’s engaged, resilient and authentically connected to the brand and customers who feel that connection too.
Why Are We Different?
We use a human-first methodology that is grounded in understanding how people think and feel. By understanding the mechanics of our minds, we can more effectively diagnose and resolve hidden cultural misalignments, align leadership and teams around a shared vision, and co-create a company brand strategy that emerges naturally from your people’s values and lived experiences.
We understand the high-stakes moments for CEOs scaling, selling, merging, or attracting capital. Our human-first approach tackles the hidden cultural and leadership misalignments that can erode value
What To Expect
If you’re scaling fast, undergoing transformation, or refreshing your brand, INSIDE|OUT™ ensures your culture becomes your most powerful growth asset with...
A fully aligned culture that supports your growth objectives.
A brand story and leadership narrative that inspires trust in investors and stakeholders.
Downstream commercial success from strong brand advocacy
More effective leadership, aligned to company North Star.
How To Engage
We offer packaged engagement from a few weeks to several months, depending on need and company size. Each engagement is centred around three phases; leadership shift, brand shift and employee shift. There is an optional fourth phase that provides brand activation and launch if needed.
1. Diagnosis & High-Level Alignment Sprint (4–6 weeks): Identify alignment gaps and opportunities.
2. Full Journey Partnership (3–6 months): End-to-end transformation rooted in mindset and co-creation.
3. Custom Projects: Tailored support for brand refreshes, culture programs, or internal campaigns.
Get Started
Contact us for a no-obligation introduction to explore how Inside|Out™ can work for your business.
For CMOs
What We Do
We’re a branding and engagement service that helps businesses span the divide between cultural alignment and brand voice. In effect, we bridge the internal to the external.
Most organizations build their brand from the outside in chasing image before culture, and hoping that employees and leadership ‘get it’.
Our Approach
Our approach, called INSIDE|OUT™ - flips that approach, helping you cultivate a brand that’s lived internally before it’s seen externally.
The result is a workforce that’s engaged, resilient and authentically connected to the brand and customers who feel that connection too...
Why Are We Different?
We use a human-first methodology that is grounded in understanding how people think and feel. By understanding the mechanics of our minds, we can more effectively diagnose and resolve hidden cultural misalignments, align leadership and teams around a shared vision, and co-create a brand voice that
emerges naturally from your people’s values and lived experiences.
What To Expect
If you’re scaling fast, undergoing transformation, or refreshing your brand, INSIDE|OUT™ ensures your culture becomes your most powerful growth asset with...
A clear, authentic brand rooted in real stories, not marketing spin
Every employee aligned to and believing in the brand and mission
A creative internal pool of brand ideas that could leapfrog the competition
High internal brand quality to support company growth
Amplified brand advocacy with downstream commercial performance
How To Engage
We offer packaged engagement from a few weeks to several months, depending on need and company size. Each engagement is centred around three phases; leadership shift, brand shift and employee shift. There is an optional fourth phase that provides brand activation and launch if needed.
1. Diagnosis & High-Level Alignment Sprint (4–6 weeks): Identify alignment gaps and opportunities.
2. Full Journey Partnership (3–6 months): End-to-end transformation rooted in mindset and co-creation.
3. Custom Projects: Tailored support for brand refreshes, culture programs, or internal campaigns.
Get Started
Contact us for a no-obligation introduction to explore how Inside|Out™ can work for your brand.
For Sales Leadership
What We Do
We’re a branding and engagement service that helps businesses span the divide between cultural alignment and brand voice. In effect, we bridge the internal to the external.
We help Sales Leaders unlock the psychology of selling by aligning how your people think and feel with how they show up to customers. INSIDE|OUT™ taps into the inner drivers of sales performance - motivation, resilience, and emotional intelligence - so your team sells with authenticity and impact.
Our Approach
Sales success doesn’t start with the script, it starts with the mindset behind the script. We work with your team to uncover limiting beliefs, stress triggers, and cognitive patterns that hold back performance. By reframing how salespeople interpret rejection, manage pressure, and connect emotionally, we create conditions for consistent, high-impact engagement. All this is tied into the company brand and mission to reinforce alignment to the north star of the business, unlocking revenue potential in an authentic way.
Why Are We Different?
Most sales programs teach what to say. We focus on how the mind works in the process of selling - when a deal is on the line, when a prospect pushes back, or when the numbers are tough. Our approach blends neuroscience, behavioral psychology, and brand alignment to create salespeople who don’t just follow a process - they embody a way of thinking that customers feel and trust. After all, selling is just the interaction of minds.
What To Expect
With INSIDE|OUT™, your sales organization learns to:
Rewire responses to rejection and pressure for greater resilience
Harness emotional intelligence to build deeper client trust
Transform “quota stress” into energy and focus
Externalize your brand story in a way that feels natural and human
Move beyond scripts to authentic, confident conversations
How To Engage
We offer tailored engagements that meet sales leaders where they are:
- Mindset & Alignment Sprint (4–6 weeks) - Map your team’s current thought patterns, motivators, and blockers
- Sales Mindset Transformation (3–6 months) - Rebuild sales habits, mental models, and messaging from the inside out.
- Custom Interventions - Targeted programs to address issues like burnout, inconsistent messaging, or low resilience.
Get Started
Let’s explore how rethinking the inner world of your salespeople can unlock outsized performance in the marketplace.
For CPOs
What We Do
We’re a branding and engagement service that helps businesses span the divide between cultural alignment and brand voice. In effect, we bridge the internal to the external.
We partner with HR leaders to build cultures where people thrive and want to stay. INSIDE|OUT™ bridges the gap between the employee experience and the brand story creating a consistent, authentic, and inspiring environment that strengthens your employer brand and boosts operational performance.
Our Approach
Too often, companies focus on recruitment marketing without addressing the lived reality inside the business. We help you align leadership behaviours, team dynamics, and internal communications with the values you want to be known for so your brand promise is felt every day by your people.
Why Are We Different?
We use a human-first methodology that is grounded in understanding how people think and feel. By understanding the mechanics of our minds, we can more effectively diagnose and resolve hidden cultural misalignments, align leadership and teams around a shared vision, and co-create a brand voice that
emerges naturally from your people’s values and lived experiences.
We go beyond engagement surveys. We uncover the root causes of high turnover, disengagement, and productivity issues, and co-create solutions with your teams. The result is a workplace where your culture becomes your strongest recruitment and retention tool.
What To Expect
If you’re facing unsatisfactory turnover, struggling to attract top talent, or looking to energise your workforce, INSIDE|OUT™ can transform your culture into a competitive advantage with:
A stronger employer brand that attracts high-quality candidates..
Increased retention and reduced recruitment cost
Improved productivity through greater trust, alignment, and morale.
A culture where people feel connected, valued, and inspired to contribute.
How To Engage
Prometheus offers flexible programs that integrate seamlessly into your HR planning:
- Diagnosis & High-Level Alignment Sprint (4–6 weeks): Identify key cultural drivers and retention risks.
- Growth Readiness Partnership (3–6 months): Align leadership, teams, and brand to boost talent attraction and retention.
- Custom Strategic Projects: Internal engagement campaigns, onboarding experiences, or leadership alignment programs. leadership realignment, or market repositioning.
Get Started
Contact us for a no-obligation introduction to explore how Inside|Out™ can work for your people.
For Investors
What We Do
The next generation of market leaders won’t win by clever marketing campaigns and fancy logos. They’ll win because their cultures are aligned, resilient, and authentic. Prometheus’ Inside|Out™ methodology transforms organizational culture into a tangible growth asset, making companies more investable, scalable, and defensible.
Our Approach
While most firms chase image before substance, we reverse the equation - helping leadership teams build brands from the inside out. This delivers measurable impact on employee engagement, retention, customer loyalty, and ultimately enterprise value.
Why Are We Different?
We use a human-first methodology that is grounded in understanding how people think and feel. By understanding the mechanics of our minds, we can more effectively diagnose and resolve hidden cultural misalignments, align leadership and teams around a shared vision, and co-create a brand voice that
emerges naturally from your people’s values and lived experiences.
What To Expect
Prometheus enables portfolio companies to:
Accelerate Growth: Strong cultural alignment unlocks productivity, innovation, and customer trust.
Reduce Risk: Cultural misalignment is a leading cause of transformation and M&A failure; Inside|Out™ mitigates that.
Boost Valuation Multiples: Authentic brand equity and engaged teams translate into sustainable revenue and margin expansion
Scale with Confidence: Proven frameworks support rapid expansion without cultural dilution.
How To Engage
Prometheus offers flexible programs that integrate seamlessly into investor playbooks:
1. Diagnosis & High-Level Alignment Sprint (4–6 weeks): Identify alignment gaps and opportunities.
2. Full Journey Partnership (3–6 months): End-to-end transformation rooted in mindset and co-creation.
3. Custom Projects: Tailored support for brand refreshes, culture programs, or internal campaigns.
Get Started
Contact us for a no-obligation introduction to explore how Inside|Out™ can work for your investments.